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Project ecoBrand Blog

Nevada Clean Energy Thrives

By JOHN G. EDWARDS LAS VEGAS REVIEW-JOURNAL Nevada’s clean-energy economy grew even faster than other sectors between 1998 and 2007, according to a study by The Pew Charitable Trusts. During that period, Nevada’s clean-energy industries increased employment by 28.8 percent to 3,641 jobs, compared to 26.5 percent for all jobs in the state. The clean-energy [...]

The Growth Of Green Marketing

Today’s consumers are increasingly socially conscious, with a growing concern to know if companies honestly treat employees fairly while doing their part to protect and save the environment. Brand values like social responsibility, benefit to the community, and “being green” are at the top of more shopping lists than ever. Not unsurprisingly, enthusiasts of technology are [...]

Zero Emission Vehicle (ZEV) Corridor Development Announcements At Nevada State Legislature

ZERO EMISSION VEHICLE (ZEV) CORRIDOR DEVELOPMENT ANNOUNCEMENTS AT STATE LEGISLATURE FOR IMMEDIATE RELEASE April 16, 2009 Media Contact: Larry DeVincenzi Project Outreach Coordinator Cell: 775.771.7004 ZERO EMISSION VEHICLE (ZEV) CORRIDOR DEVELOPMENT ANNOUNCEMENTS AT STATE LEGISLATURE WHAT: The Renewable Energy Accelerator (REA250) in collaboration with state and local officials and private industries will announce initial agreements to begin development of a zero emission [...]

Extraordinary Eco-friendly Fine Art

LAS VEGAS (March 2, 2009) The G3reen Outlet in the Arts Factory is pleased to feature the fine art of internationally acclaimed eco-artist Sandhi Schimmel Gold on March 6, 2009 during First Friday, Las Vegas Arts District’s monthly arts, entertainment, and social block party held downtown. Schimmel Gold’s art will also be featured during [...]

Ten Steps to Sustainable Marketing in an Uncertain Economy | GreenBiz.com

Here’s a terrific article from GreenBiz.com that deserves repeating, and your time to read: There’s a standard journalistic trope that abounds during times of crisis: take the hot topic du jour, mash it up with something you know about, and you’ve got an instant article. For example: “Peanut Butter Preferences during a Global Recession,” or “Sparrow [...]

Latest Activity

Larry D added 5 eventson Friday
Larry D added a videoJune 28
A great video by Sharon Spangler from the City of Reno about living in downtown Reno at The Montage
Kathryn Null, Pete Parker and Drucy Wells joined SmartBrandJune 8
2 members updated their profile photosMay 22
Kurt Rauf and Amanda McCune are now friendsMay 22
Cori Elwell updated their profileMay 21
VeganCaribChefMayra added 16 photosMay 21
 

Events

July 3

Friday

July 15

Wednesday

  • Finding Your Social Media Animal

    July 15, 2009 from 11:30am to 1pm – Atlantis

    Connect with me on LinkedIn, Find me on Facebook, Follow me on Twitter! Everyone is talking about new media and social media. Even President Obama has a LinkedIn page. But how do we use social medi...

    Organized by Reno Tahoe American Marketing Association | Type: group, meeting

July 28

Tuesday

July 30

Thursday

SmartBlog Briefs

In A Recession – Double Your Marketing Bet

Everyone is feeling the pinch of today’s economy, and there’s no surprise in the fact that the first thing to be eliminated is often marketing and advertising related.  It’s survival of the fittest – and tightening of the financial belt is running rampant in small companies to the biggest of corporations. I came across James Surowiecki’s [...]

Twitter And The 80/20 Rule

Social media isn’t for everyone.  But in today’s economic climate, small businesses are attracted to the inexpensive, self-promotion new media channels in droves.  The problem I’ve been seeing recently though is nothing new; the old 80/20 rule still applies. It all starts out well enough, until like anything shiny and new, the excitement quickly wears to [...]

Warning: The Social Media “Guru”

Recently, there seems to be a coincidental alignment between reality and theory.  In this case, the topic of social media “gurus” was being discussed around our social and professional circles when I ran across several other blog posts that seemed to align exactly with the content of our debates.  And so, it seems, a good [...]

build your brand through cost-effective social media marketing.

A successful Social Media Marketing (SMM) campaign can prove to be one of the key catalysts in growth for a small to medium sized business. It can increase brand and PR exposure for a fraction of traditional advertising costs and effort, as well as provide larger scale market research and product/service refinement ideas at virtually no extra charge.

For more information about how you can launch a cost-effective SMM campaign, visit our blog: click here.

what's developing in Reno?

Don't miss Reno's #1 development blog from SmartBrand member - JM Studio. Visit DowntownMakeOver.com.
 
 

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Check out our article in this week's Reno News & Review - "The Growth Of Green Marketing"

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